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Be Like Phil: Buy the Limited Edition ProType Putter

by Annie Latham on May 6, 2010 in Golf Equipment, Odyssey, Putters with No comments

Callaway Golf announced the introduction of the Odyssey® ProType™ 82 Putter, a limited edition design inspired by the same model Phil Mickelson used to win his third Green Jacket. There will be only 82 right-handed and 82 left-handed ProType putters will be available for purchase in the United States starting on Monday, May 10 at 11:00 AM ET (8:00 AM PT).  The asking price is $500.

Anyone, interested in owning one of these limited edition putters can sign up to be eligible for purchase on a first-come basis at OdysseyGolf.com. Each of these 164 individually numbered, limited edition putters features a green highlight on the sole, a nod to Mickelson’s win at Augusta earlier this month.

The ProType 82 features Odyssey’s new White Ice insert, with a Tungsten weight behind it, along with a single white sightline that stretches from the face of the putter down the back flange-a look requested by Mickelson himself. These limited edition PT 82 putters will also come with a Phil Mickelson Limited Edition headcover and a Black Series grip, identical to what the four-time major champion used to win at Augusta.

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Atlanta Braves Rookie First to Win Callaway Golf Clubs

by Annie Latham on May 3, 2010 in News, Golf Equipment with No comments

By swatting a 476-foot home run on opening day, Atlanta Braves rookie, Jason Heyward has won himself a a full set of Callaway Golf’s new Diablo Edge golf clubs, the longest of their kind that Callaway has ever developed

At the beginning of the 2010 MLB season, Callaway Golf made an announcement about the promotion: Callaway will provide the  full set clubs to any big league player who hits a home run that travels a distance of at least 470 feet.

The write-up about this in the Wall Street Journal mentioned that according to hittrackeronline.com, which collects data on every long ball, there were 10 such home runs in 2009. An additional 27 home runs traveled between 460 and 469 feet.

It’ll be interesting to see who else will win this year.  And the real question is, will Heyward be asked to join the famous golfers affiliated withe the Atlanta Braves (John Smoltz, Greg Maddux and Tom Glavine).

To read more about golf and baseball, check out this story from Golf.com.

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Mojo 6 featuring top LPGA Tour Players to Air on CBS this Weekend

by Annie Latham on May 1, 2010 in News with No comments

Want to see what Raceway Golf™ is all about?

Then head on over to CBS at 2PM EDT this weekend and check out the Mojo 6 broadcast (www.themojo6.com).

The hotly debated new format, which tests the limits of the world’s best athletes through a faster, shorter, more cutthroat type of competition, proved to be everything it set out to be, and more, as 16 elite players battled for their share of the $1 million purse.

Taped in April and airing as two one-hour programs on Saturday and Sunday (May 1 and 2), the new format pitted 16 of the top LPGA players against each other in a series of six-hole matches.   The head-to-head match-ups proved successful as friendships were laid to rest and the intense competitors took the gloves off to call out their opponents, an unusual spin, that added extra heat to the tournament.

“I love this format, it’s really challenging, fun and you just never know what’s coming,” said Christina Kim, who made it to the second day.  “I think this is the best entertainment women’s golf has seen in a while.  The format changes everything, the buzz among players and fans alike is high, and the head-to-head competition is even higher. ”

“The Mojo 6 was suspenseful, intense and really captivating for the fans,” noted LPGA star and Mojo 6 and CBS commentator, Paula Creamer.  “The action was non-stop.  If player and fan endorsements are any indicator, Raceway Golf is here to stay.  I am already looking forward to the next one.”

Day One of the two-day tournament was highlighted by LPGA-ranked veterans trying to prey on rookies and amateurs in the hopes of racking up points to secure their spot in the final group of eight that advanced to round two.

You can learn more in this promotional video.

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Golf Course Flyovers Available on Quail Hollow Website

by Annie Latham on April 30, 2010 in News, Courses with No comments

Anyone who has played Tiger Woods Golf knows how cool flyovers are.  You get a bird’s eye view from tee to green, which is helpful for knowing what to expect and to decide which club to use.

When watching a tournament, flyovers provide more depth to the coverage as you get a better feel for what the Pros are up against. This week, Best Approach has created hole-by-hole course flyovers for the Quail Hollow Championship which you can find on the Quail Hollow website.  This is the first PGA TOUR event this year to feature CourseFlight™ 3D flyovers.

The feature is very cool.  For example, you may have read that Tiger Woods struggled on the par-3, 17th where he ended up double-bogeying.  He hit his tee shot into the water.

Using the Best Approach 3D flyover, you can really gain perspective.  To see for yourself, click here and then scroll down.

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Marriott Golf & BagBoy Kick Off Walk For Health Program

by Annie Latham on April 30, 2010 in News, Golf Equipment, Courses, Bags with No comments

Marriott Golf, one of the world’s premier golf operators, has just announced a first-of-its-kind alliance with The Bag Boy Company, to create Walk For Health, a program designed to promote the health benefits associated with walking the golf course.

Starting immediately, the Walk For Health program will be launched at leading Marriott Golf resort destinations in the U.S., whereby each participating property will be outfitted with Bag Boy’s lightweight, eco-friendly Express Auto, three-wheel walking carts.  Equipped with an assortment of features, the cart provides resort golfers with a fun and healthy way to navigate the course, as well as support environmental consciousness.

Participating resort destinations include: Camelback Inn, A JW Marriott Resort, Scottsdale, Ariz.; Desert Springs JW Marriott Resort & Spa, Palm Desert, Calif.; JW Marriott Desert Ridge Resort & Spa, Phoenix, Ariz.; JW Marriott Starr Pass Resort & Spa, Tucson, Ariz.; Doral Golf Resort & Spa, Miami, Fla.; Marriott’s Grande Vista Resort, Orlando, Fla.; Grande Pines Golf Club, Orlando, Fla.; Marco Island Marriott Beach Resort, Naples, Fla.; Oak Brook Hills Marriott Resort, Oak Brook, Ill and The Ritz-Carlton, Dove Mountain, Tucson, Ariz.

Each of these properties holds the distinction of being a Certified Audubon Cooperative Sanctuary, which indicates that Marriott Golf has gone to the greatest lengths possible to protect the environment by enhancing precious natural areas and wildlife habitats.

No details were released about whether guests would be offered a BagBoy discount to continue their healthy course walking habit when they get home.

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Ochoa’s Farewell Event Sold Out

by Annie Latham on April 28, 2010 in News, Courses with No comments

Golfweek is reporting that Lorena Ochoa’s farewell event, the Tres Marias Championship in Morelia, Mexico has sold out — 40,000 tickets (15,000 more than last year!).  She is scheduled to tee off Thursday at 9:20 a.m. CST with good friends Ai Miyazato and Natalie Gulbis.

Six of the top ten players in the Rolex Rankings, including defending champion and Rolex Rankings No. 1 Ochoa, will compete for a purse of 1.3 million and a first place check of $195,000. Ochoa will attempt to win her fourth Tres Marias Championship in six years.

For the 40,000 spectators, getting around the mountainous Tres Marias, a Jack Nicklaus Signature Golf Course, will be a challenge.  According to Golfweek’s Beth Ann Baldry, “Three holes are closed to spectators on the back nine: Nos. 13, 14 and 17. On many holes, fans can line only one side of the fairway, which means getting a glimpse of Ochoa over the weekend will be difficult.”

A glimpse may be more than most people will get.  It appears that the Tres Marias Championship will not be televised.

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Precept Lady IQ Plus Golf Ball/Sundog Paula Creamer Eyewear Promo Kicks Off May 1

by Annie Latham on April 28, 2010 in News, Golf Equipment with 1 Comment

Precept is teaming up with Sundog Eyewear to create an attractive offer for lady golfers:  Buy any 3 dozen of the Precept Lady iQ PLUS golf balls, and receive a complimentary pair of Paula Creamer Collection sunglasses by Sundog – a $90 value. The glasses will be available in a choice of the same stunning mahogany or black colors that Creamer wears so stylishly on and off the course.

The LADY iQ PLUS  golf balls (MSRP $30/Street priced $19.99) boast Bridgestone’s popular 330-dimple design cover with patented Seamless Cover Technology that provides a consistently higher trajectory and more carry, for female players. The ball continues Precept’s tradition of performance with style offering balls in Traditional White, Clear White and Bright Pink; the same signature pink color that Precept and Sundog brand ambassador Paula Creamer has made so popular through her use on the LPGA TOUR.


The Paula Creamer Collection sunglasses feature Sundog Eyewear’s Mela-Lens for a new level of stylish, comfortable eye protection. The breakthrough Mela-Lens technology filters 98% of dangerous “Blue Light” effectively reducing veiled glare. Since the light is not blocked, but filtered, color balance is maintained. Not only is Mela-LensTM the ultimate lens for golf, it is the ideal lens for any outdoor activity.

The promotion kicks off on May 1st, 2010 and will run through June 30th, 2010.

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TaylorMade Golf Unveils Easy-to-Aim, Ghost Putter…

by Annie Latham on April 27, 2010 in Golf Equipment, TaylorMade with 1 Comment

TaylorMade Golf, maker of Rossa® putters, has unveiled Corza Ghost, a mallet specially designed to be exceptionally easy to aim, and exceptionally easy to use to roll the ball down your intended line. It was designed with significant input from Rossa Tour Staff professional Dave Stockton, considered the hottest putting instructor in the world.

Corza Ghost’s putterhead is white and has three alignment options that all have high contrast against their backgrounds.   According to  Dr. Steven A. Hitzeman, a professor at the Indiana School of Optometry:

“That high contrast maximizes stimulation to the retina and highlights the head’s shape and features. The contrast would be lower if the putter were black or gray because these colors are closer in luminance to the color of the putting green than white. White creates the biggest difference in luminance, hence maximizing contrast and promoting focus.

Many golfers use the leading edge of the putter as part of their alignment strategy (by positioning the edge perpendicular to the imagined target line). So, this high contrast for the leading edge gives the golfer the best chance of squaring up the putterface at address. Also, the lines on the top of the putter are painted black to achieve maximum contrast against the white surface of the putter. All of these high-contrast alignment elements give the golfer the best possible chance of accurately aiming the putter.”

Being a mallet, Corza Ghost’s high-MOI head is extremely stable on off-center hits and feels extremely solid at impact. Its three alignment lines on the crown function not only to help aim the face accurately, but also to frame the ball in the middle of the face, which promotes solid, center-face contact on every stroke.

Corza Ghost also has the advantage of Rossa’s renowned and tour-proven AGSI+ (Anti-skid Groove System Insert) Technology.  AGSI+ features 14 polymer-filled grooves in the face that “hold” the ball briefly at impact to promote forwardspin for a smoother roll and more accurate results. The AGSI+ insert, in concert with the putterhead’s extremely high MOI, also delivers superior consistency in forward roll on off-center hits, something not shown in tests of other popular putters.

Corza Ghost is scheduled to appear at retail starting in June, at a manufacturer’s suggested retail price of $159. Two more Ghost models – a blade and a mid-mallet – also with white finish and black alignment lines, are scheduled to become available in July.

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Source: TaylorMade Golf

Golf4Her Now Open: Webtique Emphasizes Fashion that’s Functional and Fun

by Annie Latham on April 26, 2010 in News with No comments

Lady golfers have a fresh new alternative for purchasing golf apparel that’s hip, fashionable AND can be proudly worn on and off-course now that the Golf4Her webtique is open for business.  The online boutique, located at www.golf4her.com, is a one stop shop for basic golf essentials (tops, bottoms, outerwear, accessories) and exclusive trendy items that turn over often.

Owner Christina Thompson, an avid golfer, told GolfCrunch the idea for Golf4Her came as frustrations mounted trying to find fitted clothes that were fun, modern and made for the athletic lady golfer.

Taking a “golf as a lifestyle” approach, she spent five years doing research before setting up shop.  In that time, she built relationships with nearly two dozen American and international designers — many that were either too small for big box retailers or too edgy.

Ms. Thompson pointed out some of her favorite discoveries:

  • She likes Lija because of the fabrics, the color palette and the fact that the cut is phenomenal.
  • Abacus outfitted the 2009 European Solheim Cup Team.  She pointed out the Abacus Fortrose Skort-Navy as one of her favorites.  It features two pockets to carry extra tees or the occasional provisional ball.

The also site features some interesting looking bags and gear.  For example, there are all kinds of designer golf ball holders from Ame & Lulu.  That same designer has a collection of signature shoe bags.

One feature that’s helpful is the “Fashion Caddy” that removes the guesswork out of pairing up tops and bottoms for the perfect look.

Taking a holistic approach to golf, Ms. Thompson has added a Fitness section to the site which features a number of nutrition and exercise-related items. One product she pointed out was the  G2 Fitness Golf Stretch Fitness Mat.  Endorsed by top-ranked LPGA player Natalie Gulbis, the emphasis is on stretches that help maximize swing speed and stability, improve range of motion and flexibility, and reduce risk of injury.

Final Thoughts: The Golf4Her webtique is what lady golfers have been seeking for years.  Fashion forward and functional, it will also find fans among those on the fringe of the game, for daily wear.

It is nice to know that Ms. Thompson plans on carrying a steady stream of refreshing new designs and that she is emphasizing customer service — making it a sort of Nordstom for lady golfers.  Adding it all up, Golf4Her is a “must visit” early and often.

Note: As part of the grand opening, Golf4Her has a promo for a discount on the first purchase (Use code:  Launch10).

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Sears & Edwin Watts Golf Join Forces

by Annie Latham on April 24, 2010 in News with No comments

Sears, one of the nation’s largest retailers known for its Craftsman tools and Kenmore appliances, just announced  the first U.S. based “store-within-a-store” retail model for the golf industry.  As a result,  Edwin Watts will open 12 new service-oriented golf shops inside of existing Sears stores in key locations nationwide.

The first Edwin Watts Golf Shop is scheduled to open in the Murray, UT Sears location by May 31, 2010, and will be followed by openings at Sears store locations in Hicksville, NY; Falls Church, VA and Friendswood, TX. Following the initial openings, eight additional Edwin Watts Golf Shops are slated to open at Sears store locations in Maryland, Illinois, New York, Florida and Kentucky.

In a prepared statement, John Watson, the CEO of Edwin Watts Golf Shops said, “This first-of-its-kind partnership with Sears is a significant development in the golf industry as it expands the access of service-oriented golf retail to all levels of golfers, while helping to drive new players to the game.”

Strategically positioned near other major Sears departments (electronics, tools, appliances, sporting goods), each of these shops will be staffed by Edwin Watts Golf sales associates.  Customers will be offered an interactive golf experience that includes in-store putting green and hitting bay, game improvement clinics, expert golf club and golf ball performance fitting, and the latest equipment technology.

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