The “Must Have” Towel of the Pros…

Usually after a tournament, an email will drift in talking about what was in the bag of the winners. I was caught off guard this week when I got an email touting a performance towel that dominated the PGA and LPGA tours. Really?

Indeed, the company, also named Players Towel, put out a press release stating their “high performance microfiber waffle technology” towel dominated the PGA and LPGA Tours over the past weekend recording a combined nine top ten finishes at the Arnold Palmer Invitational at Bay Hill and the KIA Classic. This brings the total top tens to 22 for the last three weeks for the PGA, Champions and LPGA Tours.

Patrick Le Vine, the founder of the Players Towel, remarked, “With a dominating 22 top ten finishes over the past three weeks, the Players Towel is clearly identified as the one piece of equipment golfers and caddies alike depend on and need to perform at the highest level by keeping their clubs, ball and hands free of moisture and debris.”

Available in custom logos, signatures, colors and an optional “Putterslit,” the Players Towel, starts at $20 (with price breaks for volume). For more information, go to www.playerstowel.com.

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